Society of
Children's Book Writers
and Illustrators

Webinar: Children’s Book Marketing with Kirsten Cappy

Date(s) - 08/11/2015
7:00 pm - 8:30 pm


Kirsten CappyKirsten Cappy, children's book marketing guru and owner of Curious City, hosts this webinar titled Marketing Story.

Following the abundant advice for self-promotion can leave an author or illustrator feeling scattered or concerned about impact. Using examples of creative marketing strategies implemented by her children’s book marketing firm, Curious City, Kirsten Cappy will demonstrate how book promotion can be both as unique as the story created and enduring. Together the group will develop a marketing campaign for a forthcoming picture book.

Owner of the children’s book marketing firm Curious City, Kirsten Cappy is fascinated by how books are both discovered and experienced by young readers. Entering its 12th year connecting authors and illustrators with schools, libraries and their fearless readers, Curious City believes that books have a completely unique role to play in building curiosity and empathy in the next generation.

Drawing on her long experience holding events for children, Kirsten Cappy builds programming guides for bookstores, libraries and schools that introduce new books to readers in an experiential fashion. Those guides can be found at and Curious City’s explorations with marketing and children’s literature can be found at

The Texas SCBWI webinar series are joint events by all the Texas SCBWI chapters: Austin, Houston, North Texas, Southwest Texas and Brazos Valley. Our aim is to provide the best learning opportunities for a low cost to members and non-members.

The fee for the webinar is $10 for members, $35 for non-members. (Non-members, if you would like to become a member prior to registering, go to

Members: Login to get the discounted rate.

The fee includes access to a recording of the webinar, so if you can't participate live, still register so you can view the recording. Registered attendees will be emailed a link for the webinar prior to the live event. The recording will be accessible at that same link 24 hours after the live webinar.